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āDavid J. PhillipsĀ @davjĀ / 7:30 PM PST ā¢ February 16, 2023
Today, rift launched on Y Combinatorās āLaunch YCā.
rift lets sales and growth teams send more cold emails that actually get replies.
The company is founded by Filip Twarowski & Edvard Eriksson. They met while working on the growth team at Pulley (W20). At Pulley, they learned that setting up a cold outbound email channel can be really hard, and founded rift in an attempt to make it easier.
HOW IT WORKS
With rift, email automation and deliverability are combined in a single product, and it takes care of the email infrastructure for you, freeing you up to focus on growing your business.
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To effectively sell over email, there are two key things you need to do:
1. Ensure your cold email infrastructure is set up correctly.
2. Send relevant sales emails to the right people.
rift does it all for you in a single platform. You donāt need to be an expert in email deliverability or cold outbound.
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The platform Ā helps you warm up and authenticate domains, send email campaigns, and validate contact emails.
They will work with you 1:1 on writing sales emails that actually get replies.
HOW TO LEARN MORE
Visit https://www.getrift.com/demo and schedule a call!