"AI-powered revenue analytics & attribution for B2B businesses"
Founded by Ron Fisher, Vivek Sudarsan and Mike Wang. They're 2x founders working together again. Their previous startup was an AI assistant now used by 7,000+ businesses around the world.
While building their last company they struggled to understand which marketing and sales efforts were making a difference. They had assumed large organizations had solved this but, after interviewing 100+ B2B leaders, they were surprised to learn existing tools were not effective. The Mesh Analytics team knows businesses flourish when marketing and sales have the data they need to make good decisions, so they decided to make it their mission to help revenue teams never fly blind again!
HOW IT WORKS
Mesh reveals what’s driving revenue across marketing and sales tactics for B2B businesses so they know where to invest next. It unifies data from disparate sources, performs analytics and attribution across the buyer journey, and surfaces proactive alerts and AI recommendations.
Mesh is the first Revenue Marketing OS. It’s an AI-powered analytics platform that ties together marketing and sales data to help B2B businesses make better decisions on where to invest their resources.
Mesh plugs into 100+ data sources (ex: your CRM, ad platforms, marketing automation services, event & webinar platforms, sales tools) and provides a web script to track companies visiting your website. Then it cleans and unifies the data and analyzes every touchpoint, so you can understand the revenue impact of all your tactics at an account level.
Through the AI multi-touch revenue attribution, campaign builder, alerts, and recommendations, you can quickly determine what has been working and not working at all stages of the funnel.