Empirical recently launched!

‍

^{"Healthcare that revolves around you"}

‍

Founded by Brandon Ballinger & Raquel Rodriguez Martinez‍

A team of doctors and engineers here to help you improve your heart health. They previously worked at Kaiser, Google, and Apple, and ran one of the first studies to use deep learning to detect abnormal heart rhythms using the Apple Watch's heart rate sensor.

‍

Heart disease kills more people than all cancers combined—but it’s also the area of health most in your control. 80% of heart attacks can be avoided, and your risk is predictable using statistical models up to 30 years in advance.

Today, the team is launching Empirical heart health. They help you measure key heart biomarkers (including ApoB), predict your personal heart disease risk, and build a tailored action plan—covering nutrition, medication, and exercise.

Here’s how it works. Or just get started now.

‍

Measure: 85+ biomarkers for $190

‍

Empirical heart health starts with a $190 test measuring 85+ biomarkers—available at 2,200+ locations nationwide.

You’ll get insights into key heart markers like:

• ApoB: every 10 mg/dL drop cuts heart disease risk by 9%
• Lp(a): up to 6x more atherogenic than regular LDL
• Cholesterol & Triglycerides: core inputs into heart attack risk predictors.
• 80+ others: inflammation (hs-CRP), cell counts, electrolytes, creatinine, glucose, ketones, and more.

‍

Predict: model your heart attack risk

‍

Next, they show how your heart attack risk could change by age 70—

• If you do nothing
• If you follow a tailored plan with medication, diet, and exercise

Many people cut their risk by 50% or more with the right changes.

‍

Prevent: personalized action plans

‍

“Eat less red meat.” “Eat more greens.” You’ve heard it all before.

This is different. They build a biomarker-driven nutrition plan tailored to your bloodwork—targeting the exact nutrients that matter for your heart. These tailored plans have been shown in the medical literature to be about twice as effective as a simple "eat more fruits and vegetables" diet.

And tracking? Just snap a photo of your meal. They will use AI to analyze nutrients like fiber, potassium, sodium, saturated fat, and more.

‍

Learn More

^‍

^{🌐 Visit www.empirical.health to learn more.}

^‍

^{❤️ Help Empirical save one million people from heart disease by 2027. Empirical Heart health is available today across 30+ states, reaching over 200 million people.}

^‍

^{✨ Get started yourself, or share with a loved one.}

^‍

^{👣 Follow Empirical on LinkedIn & X.}

‍